You build growth models for your clients.
I build the sales engine for your firm
to win more of those clients
Creating and winning new opportunities is the hardest part of sales.
I apply 16 years of B2B SaaS systems—responsible for $19.4M
in net-new revenue—to turn your "luck and referrals"
into a predictable sales engine for your firm.
Currently accepting 1 new partner firm for Q2.
What this actually looks like
You’re busy with clients.
Work is good.
Revenue is solid.
Then things slow down.
And you realize: nothing new is in the pipeline
So you:
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reach back out to your network
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follow up on old conversations
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wait for something to come in
And eventually it does.
Then the cycle repeats.
Most fractional CFO firms operate this way.
The real problem
You deliver great work. Clients trust you.
But new opportunities?
Unpredictable.
What that means
When you’re busy → pipeline disappears
When things slow down → growth stalls
Why this happens
Most firms rely on:
Inbound | Referrals | Content | Webinars
But none of it is predictable.
None of it is controllable.
Here's What To Do Instead
Create opportunities on demand
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Start conversations when you need them
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No waiting on referrals or timing
Build a pipeline you control
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A simple system to create real opportunities
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Conversations with the right buyers
Control the entire sales process
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A clear, visible pipeline
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A system to create and win opportunities
How It Works
Simple to implement
No complex setup or tools
Built around your business
Fits how you already work
Designed to be repeatable
So you can use it consistently
Outcomes
Consistent opportunities
With the right companies
Predictable pipeline
More control, less guesswork
More time back
Focus on clients
A system you own
Built with you
$19.4M in Net-New Revenue Closed-Won Through Sales Opportunity Creation System
Each of these engagements involved founder-led selling in complex, trust-driven
environments - before or alongside building a sales team.
🌎 Expanded U.S. Sales prior to acquistion
"John guided our team in building a U.S. sales presence that drove meaningful new revenue ahead of our acquisition.”
Omer Tadjer,
CEO & Co-Founder
🏆 Pre-IPO Deal Closed
in Months
"John helped refine our sales story and deal strategy, resulting in a multi-year pre-IPO customer win worth hundreds of thousands of dollars, closed in just months.”
Rakesh Sharma,
Founder & CEO
🚪 Landed New Customers
"John advised on market entry strategy and outreach approach, helping our team open doors in a tough new market and land new customers.”
Anton Dy Bunio,
Co-Founder & COO
🥇#1 Sales - USA Ranking
“John’s prospecting and sales campaigns helped make him the #1 new business salesperson in the U.S., while also improving overall sales development effectiveness.”
Dave Guercio,
SVP Sales
